In additon to launching Case-Mate cases for iPhone, Samsung Galaxy S, BlackBerry Curve, and BlackBerry Bold, we also made some exciting changes to the Post For Sale process last week. We added Recipient and Events & Occasions fields to the Post For Sale page. This enables sellers to market their products for specific recipients and occasions. In a few weeks, we’ll introduce these new features as part of our search navigation. This will allow buyers to more easily find cards or gifts for their loved ones and for the upcoming holiday season.
For example, if a seller has made a Thanksgiving card intended for a Niece, they can specify that the Event & Occasion is “Thanksgiving” and the Recipient is “Niece”. If a seller made a Christmas card for Grandfathers, they can specify “Christmas” for the Event & Occasion and the Recipient is “Grandfather”. Once we enable these fields in search then it will be easier for buyers to find the right products.
If you are a Zazzle Seller, you can edit your products now and choose Recipients and Events & Occasions for them, if applicable. If your item is not for a particular person, event, or occasion, then you can leave these fields blank.
Let us know what you think!