Archive for March, 2013

Seller Spotlight: Perfect Postage

March 21, 2013

You can probably guess Annie’s signature product from her Zazzle store handle (Perfect Postage). Though she loves invites, cards and paper products, her passion is custom postage. It was the first product she sold on Zazzle, and she loves how easy it is to customize. Hailing from Kansas City, MO, Annie chatted with us about her designs and her tips for other sellers. 

I’ve always been passionate about art, design and Photoshop — I’m mostly self-taught. I’m one of the older designers on Zazzle (got started in 2007).

My style is romantic and floral with lots of pastels and swirly fonts. I’m not into big, bold colors — I like to keep it soft and subtle.

Flowers and nature inspire me. I love to take photographs, explore botanical gardens and spend hours outside. My kids always make fun of me because I carry my camera everywhere. I love traveling, and a lot of my designs incorporate pictures of my travels.

I would suggest keeping the text minimal if you’re designing for custom postage. If you have too much text, the stamp becomes hard to read. I always discourage brides from putting too much on custom postage. You should also make an effort to drive traffic to your store. I’ve found success with social media channels, such as Twitter, Facebook and Pinterest. Pin your products and blog posts to Pinterest.

Here are my favorite products:

Love is ... wedding heart stamp
Love is … wedding heart stamp by aslentz

This is my “Love is patient, Love is kind” design. This has been a favorite of mine for some time. I love the romantic feel of the design.

Love on the beach - Customized Stamp
Love on the beach – Customized Stamp by aslentz

This always reminds me of my vacation with my sister in Hawaii several years ago. She drew the hearts and I shot the photo. It’s been one of my best sellers.

Vintage Love Postage Stamps
Vintage Love Postage Stamps by perfectpostage

During a visit to New York, I shot this photo of a flower arrangement from a street vendor. I added the “love” text to give it more of a wedding feel.

Custom love bird design stamps
Custom love bird design stamps by perfectpostage

One of my custom requests came from a bride who wanted love birds in a cherry blossom tree.

Paris Themed Wedding Invitation
Paris Themed Wedding Invitation by perfectwedding

This design was created by accident…I was moving layers around in Photoshop that I didn’t mean to move. I loved the result and it’s been another great seller.

Personalize your own family recipe binder
Personalize your own family recipe binder by aslentz

This is one of my all time favorites, and it’s not postage! I created this binder for a Zazzle contest several years ago. Although it didn’t win, I have sold many of these over the years. This is special to me because the recipes shown on the binder are actually recipes from my family (no party is complete without Aunt Mamie’s brownies!).

Summer Lovin’ (and Dreamin’): Beach Weddings

March 19, 2013

It’s hard to believe (especially if you’re currently digging yourself out of a snowstorm), but summer is just a few months away. If you’re planning a balmy beach or coastal destination wedding, your invites, save-the-dates and custom postage need to be thought through now.

We want to make sure you have the perfect seaside nuptial — complete with deep blues, sand and ocean breezes.

Check out some of our product picks:

Save the Date Cards:

Blue Waves Loopy Heart Beach Modern Save The Date Post Cards
Blue Waves Loopy Heart Beach Modern Save The Date Post Cards by fatfatin_blue_knot

Wedding Invitations:

Turquoise Starfish Wedding Invite
Turquoise Starfish Wedding Invite by origamiprints
Sand Dollar Beach Wedding RSVP card Personalized Invitation
Sand Dollar Beach Wedding RSVP card Personalized Invitation by ModernMatrimony

Custom Postage:

Save the Date Postage with Starfish
Save the Date Postage with Starfish by belletristics
Flip Flops Summer Wedding Stamps
Flip Flops Summer Wedding Stamps by heartlocked

Save the Date Stickers:

Anchor Save the Date Sticker
Anchor Save the Date Sticker by belletristics

Save the Date Magnets:

fatfatin Beach Green Flip Flops Save The Date Magnet
fatfatin Beach Green Flip Flops Save The Date Magnet by fatfatin_box

Table Number Cards:

Kissing Seahorses Hearts Beach Summer Table Number Post Cards
Kissing Seahorses Hearts Beach Summer Table Number Post Cards by fatfatin_box

Trendspotting: The Mighty Mason Jar

March 18, 2013

The mighty Mason jar has undergone a resurgence in popularity. With the explosion of Pinterest and DIY projects, the versatile glass container has been popping up on blogs, Pinterest boards and Zazzle products.

Even though the Mason jar is over 150 years old, it’s trending due to the vintage and rustic look that’s currently popular.

Check out Mason jars across Zazzle products:

On bridal shower invites:

Country Rustic Mason Jar Hydrangea Bridal Shower Custom Invites
Country Rustic Mason Jar Hydrangea Bridal Shower Custom Invites by InvitationBlvd

On custom postage:

Mason Jar Love Postage
Mason Jar Love Postage by messyjessystrong

On save the dates:

Red Gingham & Mint Mason Jar Save the Date Post Card
Red Gingham & Mint Mason Jar Save the Date Post Card by classycelebrations

On magnets:

Mason Jar filled with White Daisies Save the Date Vinyl Magnets
Mason Jar filled with White Daisies Save the Date Vinyl Magnets by labellarue 

DIY Wedding Series: Rustic Seating Cards Display

March 17, 2013


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March is National Craft Month! In our second post in our Do It Yourself Wedding Series, we’ll cover how to make a rustic seating cards display.

Want to make sure your wedding guests can find their seat? Why lay out their seating cards on a boring table? Rustic and vintage are always in, and we’ll show you how to organize and display seating cards so your guests can find their way to the right seat.

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Supplies needed:

  1. Table number business cards
  2. Vintage frame
  3. Twine
  4. Push pins or tacks
  5. Clothespins
  6. Felt-tip marker or pen
  7. Scissors

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Step 1: Fill in the names of your guests on the cards.

Step 2: Arrange the cards in alphabetical order.

Step 3: Depending on your guest count, figure out the appropriate number of cards to fit on each twine row, factoring in the size of your frame and the size of your party.

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Step 4: Tie a knot to the edge of one tack and push it in towards the top of the frame. Hold down the tack and measure across the frame to where the second tack will be. Leave 2 inches of room for the second tack’s knot.

Step 5: Depending on how many cards will fit per row, thread the clothespins onto the twine.

Step 6: Tie the second knot onto the other tack, pull the twine taut and press into the frame, making sure the twine is straight and parallel to the top of the frame.

Step 7: Continue steps 4-6 until you’ve completed the number of rows you’ll need.

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Step 8: Attach each card to each clothespin in alphabetical order.

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Step 9: You’re done! Enjoy your rustic seating cards display!

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Check out some more creative and unique ways to use Zazzle products for the bride’s big day:

Post_2_Day_Of

1. Chevron Wedding Menu Rack Card

2. Chalkboard Dinner Menu Custom Invitation

3. Gold Calligraphy Design Postcards 

4. Chalked Table Number Postcards

5. Black and White Table Number Postcards 

6. Rose Garden Wedding Favor Wine Labels

7. Elegant Wedding Wine Label

Photography by: Aaron Calestar
Concept & styling by: Jenny Wagner

Business card design by: VintageWeddings

Foto Friday

March 15, 2013

Check out this week’s Foto Friday!

What’s Foto Friday? It’s our weekly blog post of customers enjoying their Zazzle products. Want to join in the fun and earn $5 towards your next Zazzle order? See details on how to participate in Foto Friday.

Join in the fun now! Learn more about submitting your photos and videos to Foto Friday!




Emerald’s Not Just For St. Paddy’s

March 15, 2013

Emerald green’s not just for this upcoming St. Patrick’s Day weekend. Pantone, Inc. declared the trendy hue king this 2013, and we’re seeing the color on many of our products.

Even if you’re not going to be sporting the color this weekend, fans of the hue can check out splashes of green all across Zazzle merchandise.

Emerald and Linen Swirls Round Clocks
Emerald and Linen Swirls Round Clocks by dpeagreendesigns
PERSONALIZE POSTAGE STAMP ombre watercolor emerald
PERSONALIZE POSTAGE STAMP ombre watercolor emerald by simplysweetPAPERIE

Moroccan emerald green tile design pattern chic iPad mini cover
Moroccan emerald green tile design pattern chic iPad mini cover by FidesDesign

Seattle Posters
Seattle Posters by emilycheeseman

Seller Spotlight: GirlyTemplate

March 14, 2013

Three years ago, Julia (GirlyTemplate) would never have imagined that she could have fun designing — and get paid for it. By designing on Zazzle, she can! Though she grew up in a creative family of artists, apart from a few doodles as a child, she focused her professional endeavors in tourism and hotel management. “I didn’t know that life had other plans for me,” explains Julia. 

After I graduated, I decided to move to France with my husband. I left my family in Brazil and looked for a job that would allow me to work from home and from anywhere in the world.

I found Zazzle by chance. I saw that I could open a shop and sell my designs — the idea intrigued me. It was so much fun to open my store! I started on Zazzle in July 2011 and it’s been a dream ever since.

It wasn’t without obstacles. Thankfully, I had some basic knowledge with vector images and photo editing. I also had to learn how to describe and tag my products. But as soon as I sold my first product, I was so motivated.

I usually go for pink, damask, glitter, animal prints, pastel colors, polka dots and flowers. I like to mix these elements and create a design where people can incorporate their photo, message or name.

I have a few tips for new sellers — first of all, don’t ever give up! When I opened my store it didn’t take me very long to make one sale or two, but after some time, sales disappeared, and I started to doubt my work and creativity. The most important thing I did was to search for help in the forums. I asked what I could be doing wrong and where I could improve. I got help from many other sellers on Zazzle. They took the time to visit my store and give me a feedback. They told me not to give up — to describe and tag my products well. I remember one person even told me to use more colors in my designs!

My best tip is to look at what is trending in your niche. You will have more chances to sell. Be creative and try to mix your personal style with the latest fashions. Keep posting often on your store and look for new ideas. If you’re stumped for ideas, take some time, read a good book, go for a walk — you’ll get new ideas.

Here are some of my favorite products:

Girly Vintage Pink Roses Monogrammed iPad Mini Cover
Girly Vintage Pink Roses Monogrammed iPad Mini Cover by GirlyTemplate

I think that half of the products on my stores are made with flowers designs — modern and vintage flower illustrations.

Hello Sailor! Retro Vintage Girly Nautical Anchors iPhone 4 Cover
Hello Sailor! Retro Vintage Girly Nautical Anchors iPhone 4 Cover by GirlyTemplate

It’s great when you recognize your products on the internet. I always look for trends on social media and blogs. I was so happy to find that this iPhone case got more than 2000 likes on weheartit.com.

Personalized Kawaii Bird and Flowers Placemat
Personalized Kawaii Bird and Flowers Placemat by GirlyTemplate

Designing for kids is always fun! I have a little sister and when creating for little girls, I try to think if she would like it or not.

Modern Pink & Grey Elegant Chevron Bridal Shower Custom Announcement
Modern Pink & Grey Elegant Chevron Bridal Shower Custom Announcement by GirlyTemplate

Invitations can take a long time to design, but it’s very rewarding to see when someone has chosen your design to announce their big event.

Keep Calm and Sparkle Glitter LookLike Rainbow iPad Mini Cover
Keep Calm and Sparkle Glitter LookLike Rainbow iPad Mini Cover by GirlyTemplate

What girl doesn’t like a bit of glamour? This mix of the well-known “keep calm” designs with the fake glitter look is great for fashion girls. Girls often give these cases to their best friends.

Pi Day turns 25: Join the Party

March 14, 2013

March 14 is especially big this year. The official 25th birthday of Pi Day again honors the mathematical consonant π — which has more than a trillion digits (starting with 3.14159…) that never end and never reach a repeating pattern.

To join the worldwide festivities — and they are worldwide — get yourself primed with the hilarious and clever Be Rational Get Real t-shirt:

be rational! get real! shirt
be rational! get real! shirt by stuffasianslike

Obviously you’ll want to partake in a party, and what better fun with puns than serving snacks on an I Like Pi plate:

I Like Pi Dinner Plate
I Like Pi Dinner Plate by kimchikawaii

And for an extra special coffee or tea any day of the year, treat yourself — or a devoted mathlete — to a Pi Day mug that even has an error on it:

Pi Day Mugs
Pi Day Mugs by tomrent

Go forth and revel in Pi!

iPhone Cases for Spring

March 14, 2013

If you’re on the hunt for spring accessories for your wardrobe, don’t forget about your phone. Are you someone who swaps out your iPhone case every few months? Spring is almost here, and since phone cases are accessories, spring fashion rules still apply.

Here’s the Pantone Fashion Color Report for Spring 2013:

Unknown

We’ve been seeing some iPhone 5 cases that nicely reflect these trendy colors:

Watercolor Springtime Poppies. iPhone 5 Cover
Watercolor Springtime Poppies. iPhone 5 Cover by KPattersonDesign
Emerald Green Ombré Stripes iPhone 5 Covers
Emerald Green Ombré Stripes iPhone 5 Covers by heartlockedcases
African Violet Purple Geometric iPhone 5 Case
African Violet Purple Geometric iPhone 5 Case by ipad_n_iphone_cases
Colorful Sweet Pink Floral Pattern iPhone 5 Cases
Colorful Sweet Pink Floral Pattern iPhone 5 Cases by LorrieM

DIY Wedding Series: Bridal Shower Hors d’Oeuvre Flags

March 10, 2013

DSC_6807

March is National Craft Month! We’ll cover how to make bridal shower hors d’oeuvre flags in this first post for our Do It Yourself Wedding Series.

No bridal shower is complete without delectable hors d’oeuvres. If you’re helping the bride host the bridal shower, why not dress up the perfect finger food with some party flair? There’s a good chance she’s overwhelmed with details, so show her how you care by creatively adding a custom touch to the presentation.

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Supplies needed:

  1. Stickers
  2. Toothpicks
  3. Your fun finger food of choice

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Step 1: Place one sticker sticky side up on a clean surface.

Step 2: Place the toothpick on the adhesive side of the sticker. (Placement is up to you — if you want it to look like a flag, place the toothpick on either end of the sticker).

Step 3: Make a toothpick sandwich! Apply the second sticker onto the first sticker (adhesive sides together), making sure the sides are aligned.

DSC_6888_splice

Place each finished toothpick adornment on the appetizers, preferably on a matching plate. You’re done!

If you want to make your bride feel special with other custom products, check out some more creative and unique ways to use Zazzle products:

Post_1_Bridal_Shower

1. Wedding Ring Bridal Shower Game Poster 

2. Diamonds Sticker 

3. Bridal/Wedding Shower Party Game 

4. Notes of Advice Invites

Photography by: Aaron Calestar
Concept & styling by: Jenny Wagner

Sticker design by: kat_parrella


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