Promoting Zazzle on your blog, website, or social media channel is one of the best ways to increase your referral earnings. However, we know that affiliate marketing can get a bit tricky at times. In order to help you make sure that you are linking to Zazzle correctly, we came up with a short list of affiliate marketing best practices for you to use as a reference.
#1 DO use your associate ID when linking to Zazzle on your site so you can earn referrals for your promoting efforts.
#2 DO try sharing on different social networks to see which one works best for you; many associates have seen success with Pinterest, Facebook and Twitter.
#3 DO stick with your theme when choosing the products you’d like to promote and create content that is valuable to your readers.
#4 DO disclose to your audience that you are using affiliate links in your blog posts or social media shares to stay compliant with FTC guidelines. Please refer to FTC Guidance on .com Disclosures and the FTC Guides on Use of Endorsements & Testimonials for more details.
#5 DO set “Zazzle” as a negative keyword when advertising on search engines and using Zazzle as your destination URL. Learn how to set negative keywords for a Google ad campaign here.
#6 DO NOT use your own banners to promote Zazzle; we have provided banners for almost every occasion that correspond to the Zazzle brand.
#7 DO NOT spam. Don’t over share on social media or send too many emails. More is not always better.