In this Designer Moment, meet Jen Gebrosky, the talented artist behind Blush Paper Co.
Tell us about yourself! Where is your hometown? Where do you live now? Do you have any hobbies or interests outside of design? Any fun facts about yourself?
I’m a Pittsburgh girl, born and raised! I live in a northern suburb of Pittsburgh, about fifteen minutes north of downtown with my husband, two daughters and two rescue cats. We are constantly on the go, and have a very busy and fulfilling life. If we aren’t at home, we’re at gymnastics, visiting family, or traveling. You might find us in Washington, DC or in the Outer Banks – our two homes away from home!
Tell us about the space where you do your work. Do you have an official studio or have your carved out a nook in your home? Both are equally wonderful and we’re excited to learn more!
I knew I never wanted to be a retail based company, and my goal was always to be at home raising the children while also providing an income for our family. I started by having a small space in a home office but expanded to a larger space in our home to include a shipping station. I’ve expanded so much, though, that we had to buy a new, larger house — so now I’ll be getting a new home studio soon enough!
What is your background in art/design? What got you started creating?
Art has been my entire life. That sounds so silly and cliché, but my great-grandmother put a paint brush in my hand when I was four and I honestly never looked back. We painted china together and then I was enrolled in private fine art lessons. I loved working with watercolors, oils and inks but later got my hands on graphic design and expanded from there. I went to college as a Fine Arts major, but switched to Communications and Rhetorical Studies. I minored in art history and psychology, and as a senior I started my masters in multimedia. I was a very busy student but I loved every second of it. After graduation, I started working for a rape crisis clinic as a marketing coordinator. When my husband, Ben, proposed to me, I noticed that there was a huge gap in the design industry when it came to wedding stationery. Nothing felt personalized or custom to us and I was frustrated at the lack of options available. Because of my design background, I decided to design my own wedding stationery. Starting in 2008, I shifted my focus on designing wedding stationery instead of print design and from there Blush was born.
Where do you find inspiration for your designs?
I find inspiration all around me. One of my custom invitation suites was recently inspired by the brides wedding dress, while another was designed around a pattern on their dance floor. I find inspiration in advertisements, fashion, books, movies, product packaging, and from my children.
When do you feel your most creative? Your least?
I am, unfortunately, most creative at three o’clock in the morning or at other very unfortunate times. I’ve learned to jot down notes on pieces of scrap paper, in my iPhone, on my hand, or doodle in a notebook.
What are your favorite products to design on Zazzle?
Wedding invitations, holiday cards and graduation announcements!
If you could wish for one new product on Zazzle, what would it be and why?
I wish we had more font selections. I’m a fontaholic!
What was the very first Zazzle product that you sold?
Oh gosh, I’ve been selling on Zazzle since maybe 2007, I think. I bet it was a silly keychain or post card!
What are your 5 favorite products in your store?
Do you have any advice for new Zazzle Designers?
I had been working full time and freelancing on the side for a while and dreaming of taking the full time leap for quite some time. It seemed like I would never be able to do it! I was talking to my aunt one afternoon, and she asked me, “What are you waiting for?!” It was the kick in the butt that I needed. Everything I have today, I owe to her. My advice? What are you waiting for? Just do it.
Is there anything else you’d like our readers to know about you?
I’m a designer AND a maker on Zazzle!