This month we’re featuring the wildly talented designer Kristen Juckiewicz from Redwood & Vine Design Co. She’s probably best known for her gorgeous wedding invitations, but you’ll also want to check out her fun, whimsical accessory and apparel designs too.
Tell us about yourself! Where is your hometown? Where do you live now? Do you have any hobbies or interests outside of design? Any fun facts about yourself?
I’m originally from Brooklyn, NY, and lived in Hawaii for a few years before settling down in Napa Valley. It’s such a beautiful and inspiring place to call home; in fact, Redwood & Vine takes its name from the gorgeous redwood trees and acres of grapevines that grow here in Napa. My husband, John, and I have a 2-year-old son, Alex, and a feisty Jack Russell terrier, Barkley. We love travel, food, wine, and entertaining.
Tell us about the space where you do your work. Do you have an official studio or have you carved out a nook in your home?
I do have a dedicated office in my home but thanks to a super lightweight laptop, I can work anywhere and everywhere. This comes in handy since my office has, at times, been repurposed as a playroom, extra guest room, second living room and storage room. Being flexible and able to take life’s changes in stride is one of the best parts of working my design business full time!
What is your background in art/design? What got you started creating?
My degree and most of my career experience is in marketing, and at my former company I worked closely with graphic designers. But I was bitten by the stationery bug when planning my own wedding in 2012. I taught myself Illustrator and Photoshop, and eventually found a way to turn those skills into a new career.
Where do you find inspiration for your designs?
Everywhere! In nature, the places I’ve lived, trips we’ve taken, books I’ve read, fashion, Pantone’s seasonal color palettes, and even set design from movies and TV.
When do you feel your most creative? Your least?
I love working at night and feel most creative when the house is quiet and the day is done. I’ll usually work on custom designs during the day, and other items like sourcing new fonts and planning social media posts and then focus on new work in the evening.
What are your favorite products to design on Zazzle?
Invitations and all the coordinating bits that go with them. I love being able to extend a stationery design to dozens of coordinating items to create a mood that’s cohesive but not too matchy-matchy.
If you could wish for one new product on Zazzle, what would it be and why?
Can I cheat and give two? The most requested items from my customers are gold foil printing and envelopes that include recipient addressing. If we had those two items/services, we’d have a lot of ecstatic brides (and happy designers, too)!
What was the very first Zazzle product that you sold?
Tote bags with a diamond design and a quote. I had been checking every morning, waiting to see my first sale, and I was so excited when one finally came in! I had the feeling that it was the start of a really promising journey, and I was right!
What are your favorite product types to design on Zazzle?
Paper products! All the paper. I loved printing my own magazines as a kid, and my dad worked for a newspaper so I guess you could say I’ve always been a nerd for paper.
What Are Your 5 Favorite Products in Your Store?
Do you have any advice for new Zazzle Designers?
Take time to evaluate what’s doing well and what isn’t, so you can structure your time to have the greatest impact. Take advantage of templating so customers can easily add text and photos where appropriate without any hassle. And always keep learning, growing and evolving so you can stay current and provide your customers with products that fill a need and delight them!
Is there anything else you’d like our readers to know about you?
I’m about to celebrate my two-year anniversary on Zazzle this month! 🙂
(Photos courtesy of Sakhon Nhek Photography)